When K-Pop Meets the Algorithm: The Phenomenon of the “Jisoo AI Reel”
Scroll through your Instagram feed late at night, and you are bound to encounter a strange and fascinating digital rabbit hole. One swipe might land you on a slick, high-definition fan-cam of BLACKPINK’s Jisoo; the next delivers a smoky, distinctively husky vocal rendition of an unexpected western pop ballad or an indie-rock anthem. The voice is unmistakably hers—possessing that rich, grounded lower-register warmth that defines her solo work—yet the song is something she has never officially recorded.
Leave a Reply